PPC vs. SEO for Vacation Rentals: Which Drives More Direct Bookings? — both strategies play vital roles in helping property owners attract guests and boost bookings, but they work in different ways. PPC (Pay-Per-Click) advertising delivers instant visibility through paid ads on Google and social media, driving quick traffic and immediate bookings. It’s ideal for short-term promotions ... https://www.webdesignvr.com/blog/ppc-vs-seo-for-vacation-rentals-which-drives-more-direct-bookings