Experiment with CTA copy like “subscribe,” “download,” and “get my book” to view which performs far better. You can also make this part of the list-building strategy and check out A/B tests unique graphics and language. Although social media marketing excels at recognition and engagement, email is great at conversion. https://freelistbuilding91345.angelinsblog.com/36590038/the-definitive-guide-to-targeted-email-leads-for-small-business